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Please note: Students pursuing a B.B.A. do not have the option of completing a minor.

A minor in Marketing consists of a total of 18 credit hours.

Required Courses for Marketing Minor

MRKT 3300      Principles of Marketing (3)
MRKT 3315      Consumer Behavior (3)
MRKT 4314      Marketing Research and Information Systems (3)
An additional 9 credit hours from upper-level MRKT electives (9)